Out To Launch... "A Storm In A Tea Cup" Worth Having
Storm Tea, Ginsters,, Nescafé, Nestlé Confectionery, R&R Ice Cream
Just launched is organic Storm Tea and it’s as different from your everyday cuppa as premier cru is from table wine. Organic Storm Tea is made from real chunks of whole leaf tea, fruits and flavourings and so will never leave a trail of dust in your teacup. It’s available as loose tea or packed in amazing ‘silk’ pyramids that have an extra fine mesh but are roomy enough to give the tea leaves room to unfurl and infuse with the boiling water. Packaging is recyclable and price start at £3.49 upwards depending on flavours.
Ginsters, continues its drive for innovation in the pasties sector with a new spicy addition to its rolling special edition pasty SKU. Read more
Nescafé is launching a three-in-one sachet containing coffee, whitener and sugar in an attempt to attract younger consumers to the instant coffee category. Read more
Nestlé Confectionery is helping independent retailers increase their confectionery sales by making a selection of its best selling impulse lines available in a value for money price marked pack format from the 6th September. Read more
R&R Ice Cream is launching a new range of products this September illustrating “genuine innovation” in the ice-cream category. Read more
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